Why choose the PR tourism quality seal?

When you propose to pay for good accommodation, for quality cuisine, for a safe transfer or for other essential services for your trip, you will always expect excellent quality from these establishments, do you agree? However, it is not always possible to measure this without really knowing the companies.

For this reason, in southern Brazil, the Sebrae created the Seal of Quality in Tourism of Paraná, in order to guarantee a qualified standard so that the traveler can choose the best services.

If you are going to travel to any region of that state, it is good to be aware of the establishments that have earned the seal and, therefore, hire their services with more peace of mind and security.

Before that, we would like to explain better what this qualification is about, who can obtain it and what is its importance for tourists visiting Paraná. Want to check out these tips and ensure the quality of your script? Then follow the topics below and, in a few minutes, you will know everything about this program and how to take advantage of it on your trip!

What is the Seal of Quality in Tourism in Paraná

Aiming to create a standard of excellence and increase the competitiveness of participating companies, Sebrae, in partnership with Fecommerce of Paraná, promoted this program and evaluated a series of important factors for the quality of services provided by tourism establishments in the state.

Business management, innovation, processes, personnel qualification, customer service, infrastructure, results, among other references, were taken into account. The program covers cities of great tourist importance in the state, such as Foz do Iguacu, Cascavel, Maringá, Londrina and others.

The Tourism Quality Seal in Paraná can be granted to hosting facilities, event spaces, receptive tourism agencies, carriers, gastronomy establishments of tourist relevance, car rental companies and event producers.

In addition to the recognition that the program promotes to these companies, a series of other advantages are involved for its participants:

  • increased competitiveness in the tourism market, with improvements in internal management processes (finance, employee training, customer service, among others);
  • greater diversification of services and optimization of processes, in addition to improving their quality;
  • technical recognition by obtaining the Seal of Quality in Tourist Services;
  • improvement of the company's visibility and positioning in the tourism market;
  • support and encouragement from Sebrae to invest in the quality of services.

How companies compete for this seal of quality

The only way for a company in the tourism sector to earn the seal of quality is through Sebrae's collective projects. In Paraná, they are spread across cities such as Foz do Iguaçu, Curitiba, Maringá, Campos Gerais and throughout the coast. To compete, the establishment must register and wait for the guidelines of the consultants. 

If you plan to visit any other city not mentioned above, don't worry. In other locations where Sebrae does not have a fixed base, establishments can also be qualified. In these regions, the institution holds public calls and local companies can also apply. Thus, the program guarantees full coverage in the state. 

As a form of evaluation, in addition to the conceptual indicators, interviews and inspections, some Sebrae technicians “disguised” as customers attend and take advantage of the services on surprise dates. 

Some examples of companies that won the Seal of Quality in Tourism of Paraná

Some top brands in the state were able to complete the assessments well enough to earn the qualifying badge. This recognition is fundamental for the tourist to have the guarantee of an excellent service when traveling to Paraná.

In the events sector, the winner was Empório Guimarães, in the city of Londrina. In the area of tourist gastronomy, Boteco do Neco, in Maringá, won the first position and fulfilled some evaluation requirements. In the list of accommodation facilities, the Del Rey Hotel, in Foz do Iguaçu, was the only establishment to beat 100% of the goals and guarantee the maximum score of excellence. beyond the concepts

In all, 234 companies were evaluated and 138 were able to efficiently meet the program's main requirements. All of these establishments mentioned above value the services provided and guarantee the consumer a standard of service, comfort and safety of the highest levels.

Those who have already won this recognition know the importance of maintaining standards to serve their customers. To check the complete list by category, just access the Sebrae website. This is essential to guarantee the credibility of the program and to prove that the establishment, in fact, performs a good service.

The advantages for tourists who prefer establishments with the seal

Now that you understand the importance of the Seal of Quality in Tourism in Paraná, it is essential to pay attention to whether the establishment chosen to provide the service offers this guarantee of excellence.

It is very difficult for tourists, especially for those who still don't have any references from companies, to rely only on photos, videos or comments on the internet to be sure that the standard of service offered is good. The Sebrae seal is one of the essential factors to guarantee this and give travelers more confidence in their decision.

These are some important tips for you, a tourist who wants to know the attractions of Paraná, to be able to decide with more confidence which establishments will be part of your itinerary. Give preference to companies that have the Seal of Quality in Tourism of Paraná, because in addition to being sure that you will receive good service, you help to value the brands that really care about providing good services and intelligent development of the tourist regions of the state.

Did you like the post? Our idea is always to share useful information so that your trip to the south is even more complete and comfortable. In addition, we have many tips on destinations and attractions to discover and enjoy Foz do Iguaçu, one of the most incredible destinations in Brazil!

If you love to travel and want to know a little more about this special region of Paraná, be sure to subscribe to our newsletter. Let's send everything first hand to you!

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